You're probably losing
more money than
you realize.
Not because you're bad at business — because you're busy. Small gaps in the journey from found you to became a customer quietly cost you money. Twenty7Pink finds those gaps and builds the system that closes them. You probably don't need a new website.
$0
this month · illustrative
Slipping through right now
- Missed callsactive
- Unanswered leadsactive
- Unfollowed quotesidle
- No-showsactive
An example of what a typical journey leaks. Your real number is different — that's what we measure first.
None of this is a strategy problem.
It's a busy problem.
If any of these sound familiar, you're not failing. You're running a business, and the gaps are where running it by hand runs out.
- 01
A call rings out. No one picks up.
It's a ready buyer. They call the next name on the list.
- 02
A form lands. The reply comes tomorrow.
By then they've already booked someone else.
- 03
A quote goes out. Then silence.
No follow-up. No second touch. The lead goes cold.
- 04
They book. They don't show.
No reminder, no reschedule, no recovery.
- 05
A customer finishes. You never hear from them again.
No reactivation. The relationship ends at the invoice.
- 06
Your tools don't talk to each other.
Leads, calendar, CRM, follow-up — each one an island.
You don't notice a leak
until you measure what's
not in the bucket.
One missed call is a bad afternoon. A dozen small gaps, every week, across every stage of the journey — that's a different number entirely. And almost no one is counting it.
The line item nobody tracks
Quietly
the largest cost in most service businesses isn't rent, labour, or ads. It's the revenue that was already earned — and then never collected — because something small didn't happen between the first hello and the sale.
The gaps aren't mysterious.
They're the same six places.
Every journey has the same shape. Revenue disappears at the seams between stages — the handoffs nothing is watching.
Found you → Contacted you
Contacted you → Replied
Replied → Quoted
Quoted → Booked
Booked → Showed up
Customer → Came back
Already have a website?
Perfect.
Most of what you have is fine. Your site exists. Your phone works. Your customers like you. The problem isn't the pieces — it's the seams between them.
The goal isn't a new website. The goal is a business that converts more of the opportunities it's already getting.
Keep it
If it's converting, we leave it alone and fix the gaps around it.
Improve it
If it's close, we rebuild the parts that lose people — not the whole thing.
Replace it
If it's the leak itself, we build one that's designed to convert.
Technology is the easy part.
Knowing where to point it isn't.
Strategy without build is a report. Build without strategy is software. Twenty7Pink does both — mapped to the exact leaks we found in your journey.
- Websites that convert
- Pages built around a single next step, not a gallery.
- Conversion strategy
- The journey mapped, and the friction ranked by cost.
- Lead follow-up
- Every lead acknowledged in minutes, not tomorrow.
- Booking systems
- Calendar-linked booking that removes the back-and-forth.
- CRM + automation
- Your tools finally talking to each other, on their own.
- Customer reactivation
- Past customers brought back, instead of replaced.
AI is part of the system. It is not the reason to buy.
Used to answer, route, and follow up — quietly, in the background. Never the headline.
See what the gaps
are actually costing you.
A rough estimate, not a precise audit. Move the sliders to match your business. The total is potential revenue slipping through the cracks — what's worth looking at, not what we promise to recover.
Your business
Where it might be leaking
Estimated revenue at risk / year
$9,615
Roughly $801 a month — potential revenue slipping through the cracks.
Where it goes
- Slow or no response$4,500
- No follow-up$3,300
- No-shows$660
- No reactivation$1,155
This is an estimate, not a quote. The real number comes from looking at your actual journey.
One-time setup.
A monthly system that keeps it working.
You pay once to build it. The monthly keeps the system running, tuned, and catching new gaps — not just hosting.
Patch
+ $297/month system
Fix the leaks without rebuilding the whole thing.
- Conversion-focused fixes on your existing site
- Lead follow-up + booking where it's leaking most
- The two or three gaps that cost the most, first
System
Most start here+ $497/month system
Connect the pieces that turn interest into booked business.
- Site, follow-up, booking, and automation — connected
- CRM that talks to your calendar and forms
- Reactivation built in, not bolted on
- Ongoing tuning against the numbers
Custom
+ $997/month system
Build the system around the way your business actually works.
- Full journey mapped and rebuilt around your workflow
- Custom automation and integrations
- Dedicated build + priority support
Already working with us
Keep it running
Ongoing system management, optimization, support, and AI/automation usage — keeping the system functioning and tight.
What happens next
Let's find out
what's getting in the way.
You don't necessarily need more leads.
You may need to stop losing the ones you're already getting.
No pressure. We'll look at what's happening between the first interaction and the sale, and figure out where the gaps are.